| | |
| | | <div class="bk-11"> |
| | | <p><span class="bk-11">本节金句</span></p> |
| | | </div> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0001-2.jpg" /></p> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0001-2.jpg" /> |
| | | </p> |
| | | </div> |
| | | <h3 id="c003"><span class="h3-zt1">第三节</span><span class="h3-zt2">会议策划与组织的基本要求</span></h3> |
| | | <p>会议是展示企业形象、推广产品、加强交流的重要渠道,而会议策划是完善会议效果、提高客户满意度、促进参会人员积极性的关键环节。预计在未来相当长的一段时间内,会议产业对处于人才结构顶端的高级会议策划和管理人才需求旺盛。 |
| | |
| | | <div class="bk-11"> |
| | | <p><span class="bk-11">本节金句</span></p> |
| | | </div> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0001-3.jpg" /></p> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0001-3.jpg" /> |
| | | </p> |
| | | </div> |
| | | <p><span class="custom_tag3">【复习与思考】</span></p> |
| | | <p><b>一、本章小结</b></p> |
| | |
| | | <p><b>二、思考讨论题</b></p> |
| | | <p>1.会议和展览是不是一回事?</p> |
| | | <p> <textarea v-model="questionData.unit1.one" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.“会议会展”的表述是否正确?</p> |
| | | <p> <textarea v-model="questionData.unit1.two" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.大会展涵盖了哪些业态?</p> |
| | | <p> <textarea v-model="questionData.unit1.three" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>4.我国会议业发展主要经过几个阶段,每个阶段各有哪些特点?</p> |
| | | <p> <textarea v-model="questionData.unit1.four" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>5.新时代我国会议业迎来哪些发展机遇?</p> |
| | | <p> <textarea v-model="questionData.unit1.five" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>6.学习会议策划与组织的重要性表现在哪些方面?</p> |
| | | <p> <textarea v-model="questionData.unit1.six" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>7.会议策划与组织的能力要求具体包括哪些?如何才能具备这些能力?</p> |
| | | <p> <textarea v-model="questionData.unit1.seven" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>8.会议策划与组织的职业素养要求包括哪些?应该如何养成这些职业素养?</p> |
| | | <p> <textarea v-model="questionData.unit1.eight" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <div class="bk-2"> |
| | | <div class="bk-21"> |
| | |
| | | <p><b>案例分析与讨论:</b></p> |
| | | <p>1.我国中小城市承接国际会议的需求为什么会增加?</p> |
| | | <p> <textarea v-model="questionData.unit1.nine" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.创新型会议人才应具备哪些特质?在校学生如何锻炼和培养这些特质?</p> |
| | | <p> <textarea v-model="questionData.unit1.ten" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.为什么行业如此看重PPT设计能力?在校学生如何提高PPT审美和设计能力?</p> |
| | | <p> <textarea v-model="questionData.unit1.eleven" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>4.除了PPT设计能力,你认为会议行业从业者还应该具备哪些能力?</p> |
| | | <p> <textarea v-model="questionData.unit1.twelve" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p class="blockh6-c"> |
| | | <span class="img dl-bl w100">第一章 导论</span> |
| | | <examinations :primaryColor="themeColor" :cardList="interfaceQuestion[35]" v-if="interfaceQuestion" :chapter="1" |
| | | :page="35" /> |
| | | </p> |
| | | </div> |
| | | </div> |
| | |
| | | <div class="bk-11"> |
| | | <p><span class="bk-11">本节金句</span></p> |
| | | </div> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0002-1.jpg" /></p> |
| | | <p class="center openImgBox"><img class="img-b" alt="" src="../../assets/images/i0002-1.jpg" /> |
| | | </p> |
| | | </div> |
| | | </div> |
| | | </div> |
| | |
| | | <p><b>三、思考讨论题</b></p> |
| | | <p>1.为什么要举行会议?</p> |
| | | <p> <textarea v-model="questionData.unit1.one" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.论述会议的目的、功能与作用。</p> |
| | | <p> <textarea v-model="questionData.unit2.two" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.会议的含义与特征是什么?</p> |
| | | <p> <textarea v-model="questionData.unit2.three" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>4.会议的类型有哪些?</p> |
| | | <p> <textarea v-model="questionData.unit2.four" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>5.公司会议、协会会议的区别在哪里?</p> |
| | | <p> <textarea v-model="questionData.unit2.five" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>6.大、中、小型会议的划分依据是什么?</p> |
| | | <p> <textarea v-model="questionData.unit2.six" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>7.ICCA对国际会议的认定标准是什么?</p> |
| | | <p> <textarea v-model="questionData.unit2.seven" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>8.会议产业按部门不同可以分为哪几类?会议产业的特征有哪些?</p> |
| | | <p> <textarea v-model="questionData.unit2.eight" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <div class="bk-2"> |
| | | <div class="bk-21"> |
| | |
| | | <p><b>案例分析与讨论:</b></p> |
| | | <p>1.举办会议的价值具体有哪些?</p> |
| | | <p> <textarea v-model="questionData.unit2.nine" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.结合案例分析积极吸引和举办协会会议的作用。</p> |
| | | <p> <textarea v-model="questionData.unit2.ten" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.结合案例分析举办会议,特别是举办国际会议对办会城市的积极影响</p> |
| | | <p> <textarea v-model="questionData.unit2.eleven" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | </div> |
| | | </div> |
| | |
| | | <p>(3)汇总与整理卡片。按卡片内容的相似点,将卡片归类到不同组,并根据各组内容选定标题,称为“小组标题卡”。若有不能归类的卡片,则需要分别自成一组。</p> |
| | | <p>(4)建立联系,绘制亲和图。完成归类后,将卡片按其隶属关系排列,用恰当的符号连接成亲和图,称为“A型图解”。一般来说,隶属关系包括因果关系、相反关系、影响关系等(见表3-1)。</p> |
| | | <p class="img mt-10">表3-1 KJ法中隶属关系符号及其含义</p> |
| | | <p class="center openImgBox mb-10"><img class="img-a" alt="" src="../../assets/images/0081-1.jpg" /></p> |
| | | <p class="center openImgBox mb-10"><img class="img-a" alt="" src="../../assets/images/0081-1.jpg" /> |
| | | </p> |
| | | <p>(5)书面报告,构思方案。最后,用口头或书面形式将亲和图表达出来,也就是“B型叙述”(见图3-1、图3-2)。</p> |
| | | <p class="center openImgBox mt-10"><img class="img-a" alt="" src="../../assets/images/0081-2.jpg" /></p> |
| | | <p class="center openImgBox mt-10"><img class="img-a" alt="" src="../../assets/images/0081-2.jpg" /> |
| | | </p> |
| | | <p class="img mb-10">图3-1 KJ法的操作步骤1</p> |
| | | <p class="center openImgBox mt-10"><img class="img-a" alt="" src="../../assets/images/0081-3.jpg" /></p> |
| | | <p class="center openImgBox mt-10"><img class="img-a" alt="" src="../../assets/images/0081-3.jpg" /> |
| | | </p> |
| | | <p class="img mb-10">图3-2 KJ法的操作步骤2</p> |
| | | </div> |
| | | </div> |
| | |
| | | <p><b>三、思考讨论题</b></p> |
| | | <p>1.会议策划的含义、特点、核心要素分别是什么?</p> |
| | | <p> <textarea v-model="questionData.unit3.one" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.一项完整的会议策划活动要经过哪些流程?</p> |
| | | <p> <textarea v-model="questionData.unit3.two" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.会议策划的方法有哪些?</p> |
| | | <p> <textarea v-model="questionData.unit3.three" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>4.会议策划的内容具体包括哪些方面?</p> |
| | | <p> <textarea v-model="questionData.unit3.four" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>5.会议产品包含哪几个层次?会议产品的卖点是什么?</p> |
| | | <p> <textarea v-model="questionData.unit3.five" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <div class="bk-2"> |
| | | <div class="bk-21"> |
| | |
| | | <p><b>案例分析与讨论:</b></p> |
| | | <p>1.该会议策划方案的选址是否合理?</p> |
| | | <p> <textarea v-model="questionData.unit3.six" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>2.该会议策划方案的会议用品准备是否齐全?</p> |
| | | <p> <textarea v-model="questionData.unit3.seven" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | <p>3.该会议策划方案是否还有其他需要完善的地方?</p> |
| | | <p> <textarea v-model="questionData.unit3.eight" placeholder="请输入内容" rows="6" |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" |
| | | @change="setBookQuestion"></textarea> |
| | | style="max-width: 90%; min-width: 90%;" class="fz-16" @change="setBookQuestion"></textarea> |
| | | </p> |
| | | </div> |
| | | </div> |
| | |
| | | </template> |
| | | |
| | | <script> |
| | | import examinations from "@/components/examinations/index.vue"; |
| | | import preView from '@/components/pdfview/index.vue' |
| | | import { getResourcePath } from "@/assets/methods/resources"; |
| | | export default { |
| | |
| | | showPageList: { |
| | | type: Array, |
| | | }, |
| | | interfaceQuestion: { |
| | | type: Object, |
| | | }, |
| | | }, |
| | | components: { |
| | | preView, |
| | | examinations, |
| | | }, |
| | | data() { |
| | | return { |
| | | themeColor:"#6CB26C", |
| | | mindMapOne: "", |
| | | mindMapTwo: "", |
| | | mindMapThree: "", |