| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">47</li> |
| | | <li class="p-Num">47</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">49</li> |
| | | <li class="p-Num">49</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">51</li> |
| | | <li class="p-Num">51</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <img class="img-c" alt="" src="../../assets/images/0058-1.jpg" /> |
| | | </p> |
| | | <p class="img">图2-1-6 川航制服</p> |
| | | <p class="center openImgBox"> |
| | | <img class="img-c mt-20" alt="" src="../../assets/images/0058-2.jpg" /> |
| | | </p> |
| | | <p class="img">图2-1-7 厦航制服</p> |
| | | </div> |
| | | <span> |
| | | <p> |
| | | 川航以“真、善、美、爱”之心为旅客提供精品服务。以美丽关爱感动人心,以感恩事业铸造和谐。2008年,川航空乘统一换上第七代制服,制服灵感来自川航主题色——川航红,主款为红色七分袖连衣裙,黑色腰带,浅立领,胸前有红黑相间的“褶皱”折饰。红色连衣裙整体线条简洁流畅,能够展现川航乘务员娴静端庄的职业仪态。浅立领能够衬托乘务员的优雅气质;黑色线条为服装注入理性、沉稳的特质;“褶皱”折饰在行走时自然律动,传递灵动之美。考虑到空乘的职业特性,袖子采用干练利落的七分袖设计,裙身下摆微收,留有足够活动裕度,方便乘务员在客舱中开展服务操作(见图2-1-6)。 |
| | | </p> |
| | | </span> |
| | | <p>(2)厦门航空有限公司(以下简称厦航)制服。</p> |
| | | <div class="img-rights w220 openImgBox "> |
| | | <p class="center openImgBox"> |
| | | <img class="img-c" alt="" src="../../assets/images/0058-2.jpg" /> |
| | | </p> |
| | | <p class="img">图2-1-7 厦航制服</p> |
| | | </div> |
| | | <span> |
| | | <p>(2)厦门航空有限公司(以下简称厦航)制服。</p> |
| | | <p> |
| | | 厦航乘务队形成了“六勤”(眼勤、手勤、腿勤、嘴勤、耳勤、脑勤)、“五心”(热心、诚心、细心、耐心、恒心)、“四美”(心灵美、语言美、行为美、形象美)、“三不怕”(不怕脏、不怕累、不怕烦)的服务作风。空乘制服经历了泡泡袖、白蝴蝶结、中式旗袍等阶段。2018年8月,厦航新一代空乘制服惊艳亮相,融合了复古元素与现代简约时尚,勾勒出更加高雅、自信、干练的空乘形象。俏皮的小帽上带有“一鹭高飞”航徽,衣袖为七分袖,并配有深蓝色的宽腰带(见图2-1-7)。不同明度“天空蓝”制服,区分乘务员不同的岗位,由浅到深的蓝色新制服分属于普通乘务员、客舱乘务长和客舱经理。 |
| | | </p> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">53</li> |
| | | <li class="p-Num">53</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">55</li> |
| | | <li class="p-Num">55</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">57</li> |
| | | <li class="p-Num">57</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">59</li> |
| | | <li class="p-Num">59</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">61</li> |
| | | <li class="p-Num">61</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">63</li> |
| | | <li class="p-Num">63</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">65</li> |
| | | <li class="p-Num">65</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">67</li> |
| | | <li class="p-Num">67</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">69</li> |
| | | <li class="p-Num">69</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">71</li> |
| | | <li class="p-Num">71</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">73</li> |
| | | <li class="p-Num">73</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">75</li> |
| | | <li class="p-Num">75</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">77</li> |
| | | <li class="p-Num">77</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">79</li> |
| | | <li class="p-Num">79</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">81</li> |
| | | <li class="p-Num">81</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">83</li> |
| | | <li class="p-Num">83</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">85</li> |
| | | <li class="p-Num">85</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |
| | |
| | | <ul class="fl al-c pad-t-55 pad-l-80 jc-fe mb-45"> |
| | | <li class="header-right-Number header-right-title">模块二</li> |
| | | <li class="header-right-Number">民航人员职业形象塑造</li> |
| | | <li class="header-right-Number pNum">87</li> |
| | | <li class="p-Num">87</li> |
| | | <li class="header-right-Number cloud"><img class="" src="../../assets/images/yemei02.png" alt="" /></li> |
| | | <li class="header-right-last" style=""><br></li> |
| | | <li class="header-right-end" style=""><br></li> |